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EGP Operating Tools

Institutional-grade tools for the industries we operate in.

Fifty-plus calculators and analysis tools across eight industries, from real estate and business services to hospitality, funeral operations, home services, retail, marketing, and transportation. Free calculators to get started; the full suite with a Pro membership.

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Real Estate◆ Business Services◆ Hospitality◆ Funeral◆ Home Services◆ Retail◆ Marketing◆ Transportation◆ Real Estate◆ Business Services◆ Hospitality◆ Funeral◆ Home Services◆ Retail◆
Tool Categories

Eight categories. Fifty-plus tools.

Each category reflects the actual work of running businesses in that sector. Free calculators anyone can use, plus deeper analysis, portfolio, and reporting tools for Pro members.
01
Real Estate & Construction
For investors, developers & landlords
Deal underwriting, cash flow analysis, and portfolio management for single-property and multi-unit real estate investors.
  • Rental Property Analyzer & STR/Airbnb Underwriter
  • Rehab Budget Calculator & Fix-and-Flip vs BRRRR
  • 1031 Exchange, Seller Net Sheet, Rent vs Sell
  • Deal Dashboard & Proposal Builder (Pro)
02
Business & Professional Services
For owners, brokers & advisors
Valuation, cash flow, deal structuring, and exit planning. The core financial toolkit for running or selling a business.
  • Business Valuation Estimator & Exit Readiness
  • Cash Flow Forecast & Break-Even Calculator
  • SBA 7(a) Acquisition Loan & Deal Structure Modeler
  • Employee Cost, Tax Estimator, Startup Costs
03
Hospitality & Entertainment
For restaurants, bars, venues & lodging
Margin analysis, event profitability, labor planning, and seasonal revenue models for the operators of hospitality businesses.
  • Event Profitability Analyzer & Quote Builder
  • Food & Beverage Menu Pricing
  • Labor Cost Planner
  • Lodging Revenue & Seasonality Model
04
Funeral & Memorial
For funeral homes & crematories
The most complete financial and compliance toolkit built specifically for the funeral profession, from preneed to firm valuation.
  • Funeral Home Valuation & Acquisition Model
  • GPL Builder & FTC Funeral Rule Compliance
  • Preneed Trust & Insurance Funding Analyzer
  • Crematory Costing & White-Label Estimator
05
Home Services & Trades
For contractors & the trades
Job pricing, capacity planning, and margin tools built for HVAC, plumbing, electrical, and general contractors.
  • Job Pricing Calculator for Contractors
  • Flat-Rate Pricebook Builder
  • Callback Cost & Service Agreement Builder
  • Crew & Truck Capacity Planner
06
Retail & E-Commerce
For retail stores & DTC brands
Inventory, pricing, and per-order profitability tools for physical retail and direct-to-consumer e-commerce operators.
  • E-Commerce Profit & Breakeven ROAS
  • Inventory Turns, GMROI & Open-to-Buy Planner
  • Landed Cost & Product Pricing
  • Markdown Planner
07
Marketing & Automation
For marketers & agency operators
ROI analysis and funnel optimization for growth teams, marketers, and agency owners running paid and organic acquisition.
  • Campaign ROI Calculator
  • Funnel & Lead Value Analyzer
  • Speed to Lead Calculator
  • Content Calendar Planner
08
Transportation
For owner-operators & small fleets
Cost, load profitability, and pay structure tools for trucking owner-operators, dispatchers, and fleet managers.
  • Cost Per Mile Calculator
  • Load Profitability Analyzer
  • Driver Pay & Retention Model
  • Owner-Operator Cash Flow Planner
Access

Start free. Upgrade when you need more.

Individual calculators are free to use with no signup required. Pro membership unlocks the full analysis suite, portfolio tracking, saved projects, and reporting across every category.

Free Tools
$0/no signup
Anyone sizing up a deal, a campaign, a load, or a funeral. No account, no card, no expiry.
Individual calculators across every category
No signup, no email gate, no card required
Use on desktop or mobile
Try free ↗
Vertical Pro
Pro/single vertical
Operators who live in one lane: a brokerage, an agency, a venue, a fleet, or an advisory practice.
Full Pro suite for one industry category
Saved projects, scenarios, and reports
Portfolio tracking within your vertical
See pricing ↗
All Access
Pro/all categories
Multi-line operators, holding companies, and advisors who work across more than one industry.
Full Pro suite across every category
Cross-industry portfolio tracking
Saved scenarios & exportable reports
Priority access to new tools as they launch
See pricing ↗
Funeral Professional
Pro/specialty tier
Funeral homes, crematories, and preneed counselors. Includes a family estimator you publish under your own brand.
Full funeral Pro suite and firm valuation
White-label family cost estimator for your website
Preneed trust and FTC compliance tools
See pricing ↗
Why We Built This

Built for our portfolio. Shared with everyone.

Every tool on tools.equitygpllc.com started as something we needed for our own portfolio. A calculator we kept rebuilding in spreadsheets. An analysis we wanted to share with a portfolio company operator. A report we found ourselves preparing over and over.

At some point, we decided to stop rebuilding and put it all in one place. And once we did, it made no sense to keep it locked away.

The free calculators are there because the math shouldn't be gated. Basic cap rate, SDE multiple, or margin analysis should be accessible to any business owner.

The Pro membership exists for operators who need the full institutional-grade suite: portfolio tracking, saved scenarios, exportable reports, and everything else that turns a calculator into a real operating platform.

Ready to explore?

Launch the Operating Tools. See what's inside.

Free calculators unlock immediately. Pro membership takes about 30 seconds to set up.

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